Central Motors

Automechanika Dubai is the Middle East's largest automotive aftermarket expo — three days, thousands of fleet buyers, workshop decision-makers, and industry professionals packed into the Dubai World Trade Centre. For Central Motors, exhibiting here was a strategic move. The opportunity was clear. So was the challenge: how do you build a presence that earns attention on one of the most competitive expo floors in the region? That question is exactly what Hashtag-10 was built to answer. The brief was tight and the expectation was high. Central Motors needed a custom exhibition stand that reflected their premium automotive brand, stopped footfall in its tracks from 20 metres out, and created a floor experience that converted passing visitors into real buyer conversations — across all three days of the show. Our design team started with the brand and worked outward. Every spatial and graphic decision was engineered for the trade show floor, not a mood board. The result was a fully custom booth — high-format brand fascia designed for aisle visibility, structured product display zones with focused lighting, and an open floor plan that removed every barrier between Central Motors' team and the people they needed to meet. Fabrication, logistics, and on-site installation at DWTC were managed end-to-end by Hashtag-10. The stand was fully signed off before the expo doors opened on day one. No delays, no compromises. The stand delivered. The Central Motors booth drew consistent footfall throughout Automechanika Dubai 2025 and generated strong engagement from new prospects and existing partners alike. Central Motors have confirmed their return to the show in 2026 — with Hashtag-10. If you're planning an exhibition stand for Automechanika, GITEX, ADIPEC, Big 5, or any major trade show in the UAE or the wider Middle East, this is the standard we hold every build to.